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Business Analysis for Project Managers

Thursday, May 18, 2023 -
6:00pm to 8:15pm

IIBA Southeast Michigan

Guest Speaker:
Andrea Brockmeier, PMP, PMI-PBA, ECBA, IIBA-AAC

Presentation Topic:

Business Analysis for Project Managers: Understand BA Better – Be a Better PM


Andrea Brockmeier is the Director of Project Management for Watermark Learning. Andrea is an experienced trainer, facilitator, speaker, and project manager with over 25 years of business experience. Andrea oversees certification and skills development curricula in project management, business analysis, agile, and leadership. She has been a speaker at IIBA® and PMI® conferences and is an active volunteer. She enjoys practicing what she teaches and has a steady stream of projects she manages. Andrea is highly committed to partnering with her clients through projects, consulting, and training, and seeks to make every engagement enjoyable as well as valuable.

Topic Description:

Business analysis is critical to the success of projects and other initiatives in any organization, yet the business analyst role is often poorly understood. In addition, project managers often fill the BA role unknowingly, which may result in unsatisfactory outcomes for BA activities, disappointed stakeholders, project misalignment with business goals, and organizational waste.

In this presentation, the role of the business analyst is explored as it compares to the role of the project manager. Project managers will recognize where the lines between their BA and PM work are often blurred and how clarity can help their projects. PMs will learn why it’s essential to know what BAs do and how to increase awareness as to when they are filling the BA role. PMs will appreciate how they can be better in their PM role by better understanding the BA role.

Learning Objectives

At the end of this session, you will be able to...

  • Define what constitutes foundational business analysis work
  • Understand the role of the PM in the context of BA work
  • Identify how a more thorough understanding of business analysis makes project managers better in their PM role

Register HERE

Event Details: 
IIBA Southeast Michigan Monthly Chapter Meeting
Event Location: 
Virtual via Zoom
Event Type: 
Virtual Webinar - Register Above