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Wednesday, July 22, 2020 -
6:30pm to 8:30pm
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A Primer on Working with Executives 


As our careers advance, sooner or later we encounter senior leaders and executives. We can be nervous and panic or we can focus on things that increase our effectiveness and become their trusted advisors.
It need not take years of nervousness, though, to learn how to effectively interact with executives and to influence good decisions. This session clearly lays out three key areas of focus to help you calmly and effectively work with and influence executives. Get started today and become successful in your interactions with executives!

As our careers advance, sooner or later we encounter senior leaders and executives. We can be nervous and panic or we can focus on things that will help us become their trusted advisors and increase our effectiveness. It can take time to overcome nervousness and to build confidence in working with executives. It need not take years of panicking to learn to positively interact with executives. This session clearly lays out three key areas of focus to help you calmly and effectively work with and influence executives. They include interpersonal interactions, effective communication style, and understanding decision-makingprocesses. The right kind of focus can change everything about your confidence and effectiveness.

Get started today by becoming more successful in your interactions with executives!

Learning Objectives

Attendees will be able to:

     List the main myths and causes of failure working with executives.

     Describe the 3 areas of focus to help work effectively with leaders.

     Practice applying one of the key areas during the session.

Event Details: 
Abour our Speaker - Richard Larson Founder and Past President of Watermark, Richard Larson is a successful entrepreneur with over 35 years of experience in business analysis, project management, training, and consulting. He has presented workshops and seminars on BA and PM topics to over 10,000 participants on five different continents. Rich and his wife Elizabeth Larson led Watermark for 27+ years as entrepreneurs and executives. As an internal entrepreneur, Rich led the development of the company’s Online Study Exam and Training Management System products and launched its virtual training and Training Tapas programs.
Event Location: 
Once you register a link will be sent to your email.
Richard Larson, Consultant, PMP, CBAP, PMI-PBA
Location Name: 
Event Directions: 
Online at Zoom
Event Type: 
Chapter Meeting - Online Live
Friday, July 24, 2020 -
6:30pm to 8:30pm
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On-Demand Recording of  Elizabeth Larson, "5 Tips for Successful Elicitation". 

Many stakeholders think once they’ve provided the vision of their solution, the project team should go away and give
them what they’ve asked for. Yet they are often unhappy with the final product. During this presentation we address
this common pitfall. Using scenarios and real-life examples, we provide tips and techniques for asking the right questions
to successfully elicit information and uncover the real needs from our stakeholders.
This presentation focuses on the importance of:

       Defining the business need

       Asking both explicit and implicit questions

       Asking context questions

       Using a variety of elicitation techniques for exploration


       Building trust for successful elicitation results

Objectives of this session: 

At the end of this presentation attendees will be able to discuss:

       3 Common pitfalls that prevent us from successful elicitation outcomes

       How to ask context questions

       5+ techniques for successful elicitation

Event Details: 
Elizabeth Larson is a consultant and advisor for Watermark Learning/PMA. She has over 30 years of experience in project management and business analysis. Elizabeth’s speaking history includes repeat keynotes and presentations for national and international conferences on five continents. Elizabeth has co-authored five books and chapters published in four additional books, as well as articles that appear regularly in BA Times, where she has been designated Contributor of the Month for 2019-2020. Elizabeth was a lead author/expert reviewer on all editions of the BABOK® Guide, as well as the several of the PMI standards.
Event Location: 
Once you register a link will be sent to your email. The session was recorded on zoom.
Elizabeth Larson, Consultant, PMP, CBAP, CSM
Location Name: 
Event Directions: 
Online at Zoom
Event Type: 
Chapter Meeting Recorded Session
Friday, July 17, 2020 -
8:00am to 9:00am
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Grab a cup of coffee or your favorite beverage as we discuss what is going on in the world of Business Analysis.

Every  Friday,  8am (EST)


Do You Want to Learn How to Boost Your Business Analysis Career?

Join us every Friday at 8 am (EST) as we cover and discuss a variety of topics such as:

  • How to prepare for a BA Interview
  • The job trends for BA
  • Business Analysis Certification
  • Interview BA Experts

Come learn and grow your career, one cup of coffee at a time. 

Event Details: 
Registration Link https://us02web.zoom.us/meeting/register/tZIofu6urT0rG9aZXA9c8z9ohOXSOwzW0RkD
Event Location: 
Zoom meeting online. See above event details.
Detroit Chapter IIBA Members.
Location Name: 
Zoom Platform
Event Directions: 
Certification Study Group - Online Virtual
Event Type: 
Informal, online, social
Tuesday, July 14, 2020 -
7:00pm to 10:00pm
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Introduction to Business Data Analytics

July 14,  21, 28, August 4 2020

7 PM to 10 PM

This Study Group is taking place online.




Using the newly released IIBA Introduction to Business Data Analytics, you will study and learn the following:


Introduction to Business Data Analytics: A Practitioner View

  • What is Business Data Analytics?
  • Business Data Analytics Objectives
  • Business Analysis and Business Data Analytics

Business Data Analytics Domains and Tasks

1 Identify the Research Questions

  • Define Business Problem or Opportunity
  • Assess Current State
  • Define Future State
  • Formulate Research Question
  • Plan Business Data Analytics Approach


2 Source Data

  • Plan Data Collection
  • Determine the Data Sets
  • Collect Data
  • Validate Data

3 Analyze Data

  • Develop Analysis Plan
  • Prepare Data
  • Explore Data
  • Perform Data Analysis
  • Assess the Analytics and System Approach Taken

4 Interpret and Report Results

  • Identify and Understand the Stakeholders
  • Plan Stakeholder Communication
  • Determine Communication Needs of Stakeholders
  • Derive Insights from Data
  • Document and Communicate Findings from Completed Analysis

5 Use Results to Influence Business Decision-Making

  • Recommend Action
  • Develop Implementation Plan
  • Manage Change


  • This study group covers the IIBA document


12 hours




Study group duration: 12.00 hours

IIBA CDU / PD credit hours: 12.0 credits

Chapter Member  Price: $175

All Others Price: $225

Event Details: 
Join our unique chapter study group to learn more about Business Data Analytics and get ready into the deep water to become certified in Business Data Analytics. We will meet weekly for 4 weeks, starting June 30, 2020. The Certification in Business Data Analytics (IIBA®- CBDA) recognizes your ability to effectively execute analysis related work in support of business analytics initiatives. The certification helps identify skilled business data analytics professionals to organizations seeking these in-demand skills.
Event Location: 
Online at Zoom
George Bridges
Location Name: 
Event Directions: 
Confirmation email will include sign-in instructions.
Event Type: 
Online Workshop

Welcome to the IIBA® Southeast Michigan Chapter

With over 28,000 Members, over 230 Corporate Members, and over 110 Chapters, International Institute of Business Analysis™ (IIBA®) is the recognized, non-profit association for business analysis professionals around the world.
As the voice of the business analysis community, IIBA supports the recognition of the profession, and works to maintain standards for the practice and certification.  IIBA - SE MI welcomes members from around the metroDetroit area to share our talents and experience, assist with achieving IIBA certification, and increase our community's knowledge, networks and connections. 

The chapter holds regular monthly meetings at various locations on the third Wednesday of each month, with speakers, networking, and educational opportunities for members and non-members.  Network with Business Analyst professionals from a wide variety of organizations and industries.​

  • Learn about Business Analyst best practices and other related topics of interest
  • Attend programs and workshops hosted by the chapter
  • Influence the direction of the chapter and the profession                          
  • Contribute to the Business Analyst Body of Knowledge (BABOK)
"The return on investment for organizations that recognize and harness the skills of Business Analyst is significant."  CIO.com

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